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The Importance of Down Time for Creatives

by Naomi Niles

Wednesday, November 9th, 2005

Every creative needs time to relax and re-coop for risk of getting burnout and losing the creativity that gives them a living. All too often, bosses and clients don’t realize how important this is and the creative ends up working a lot of hours just to put food on the table. Here is a great article on Creating Passionate Users explaining why having happy employees means having better, more creative work and in turn happier clients or being happier client yourself.

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